ZorroSign
My Role
Web App UX/UI Design
Other Members
Shamsh Hadi, Kyle Coney, Marketing & Development teams
Location & Year
Colombo, Sri Lanka ©2021
Overview
ZorroSign is an app that helps users quickly sign digital documents from any device, anywhere, anytime with full legal enforceability using their unique digital signature solution for superior privacy and security. ZorroSign helps encrypt, protect and secure your documents with its own blockchain user authentication providing a better-than-bank level of unprecedented security. It allows users to use the dashboard anytime 24/7, realtime status of every transaction, available to every authorized user.
The Goal
From a UX/UI perspective, my aim was to design a simple, easy, and intuitive user journey for our customers to ensure a seamless, stress-free digital signature experience. The app is completely outdated in terms of guidance, usability, accessibility and flexibility. The goal is to transform the application to improve its UX for fast, compliant digital transactions without any problems. I have also been given the flexibility of the project from branding to the end product design. I joined the project during phase 2, supporting the CEO and product managers to validate all the user flows and scenarios covered in scope and documenting any UX/UI defects to be addressed.
Process
I had the opportunity to gather some data from the sales and customer service departments to understand the users and their needs. Some of the industries that many rely on ZorroSigns for superior digital signatures security and management are real estate, financial services, government, healthcare and legal industries
" Slow navigation to complete digital documents. As a professional of the legal department, I need a faster and smoother experience from uploading the document to completing the document. "
" No guidance on how to use the document upload options: Quick Sign, E-Sign & Bulk Sign. What does this mean and how to efficiently upload and complete documents without scratching my head all the time? "
" The tasks to complete the documentation flow are very long and tedious. I need a system that will quickly help upload my document based on my preferred option and complete without any hassle. "
" Template creation flow is very long and needs to be reduced to fewer screens for faster template creation. Also it will be really helpful, if thumbnails of the templates can be shown in the managed templates for better visibility. "
" I have eye sight issues and I prefer to use any application in dark mode for better accessibility. The app currently does not have that feature and it bothers me when completing long tedious tasks. "
Pain Points
These user groups help us define the problems the users are facing while using the ZorroSign app in terms of usability, flexibility, accessibility etc. These will be really helpful when kept in mind while re-designing the screens for better user experience.
Based on the painpoints of user groups, I built a user persona that represents the ideal target audience of the app where most of the problems are common to all other groups. This will be used as a representation of the customers to marketing and development teams to ensure all stakeholders have the same target in mind when we contribute to the app re-design process.
" I need a secure digital app that will help keep all sensitive documents related to employees, company confidential data secure from hackers or anyone that can manipulate it. We also would love to reduce costs by eliminating hard and soft expenses of paper, printing, couriers etc. A well built dashboard for every document transaction is also necessary which will increase transparency of the business documents. The document flow should also be simple and easy to use from sending a document such as an employee contract to a candidate for digital signature. "
Jenny Olsen
Jenny is a HR consultant who works for a large distribution company. She loves automation and believes that modern problems require modern solutions. She finds the current process of hiring employees long and tedious and truly believes a digital app that provides secure digital document transactions will be the perfect solution. Security, compliance, transparency and efficiency is key to ensure her work is at its optimum and best quality.
- I dont like to organize a time and place for an employee to visit the workplace to sign the contract documents
- I dont like to draft an email and include all relevant parties to view and sign the document. This process means I have to wait for them to place their signatures to move forward with the process.
- I dont like the current process of signing a document, taking a scan and uploading to my drive for safe keeping.
- Saving documents in my computer, onedrive or any other cloud services does have the risk of being hacked. It has happened and it might happen to all my sensitive documents of my employees, legals etc if no proper solution is executed.
- Design an app that users can easily upload documents, add action items, add contacts and complete the document efficiently.
- Users can save their documents on the app which will be integrated to a high secure technology - blockchain for secure safe keeping.
- Users can view the real-time progress of the document flow and action it accordingly.
Problem Statement
Jenny is an HR consultant that manages all legal work of the company's employees data, confidential legal documents etc. She disapproves of the current process and technologies of receiving signatures on the documents and saving it using old technologies where hackers can easily manipulate the documents and cost the business millions.
Mapping personas user journey helps gain insights into common user pain points so we can design an app that delivers a more optimised and personalised customer experiences.
The purpose of this phase is to understand the competition around the business to ensure zorrosign has a competitive edge by analyzing their competitors features and services to look for gaps that zorrosign can use as opportunities. Here, we analyzed other digital signature apps and similar features
Allows organizations to manage electronic agreements.
Cloud-based e-signature service that allows the user to send, sign, track, and manage signature processes using a browser or mobile device.
Send, receive and manage legally binding electronic signatures.
Creating, sharing, and tracking documents online.
